Are the Tories really 'the only serious ones'?published at 11:56 BST
Matt Cole
Senior political reporter, BBC Westminster
The phrase has popped up again: "We're the only serious ones." This time Kemi Badenoch was making the claim on BBC Radio WM.
The Conservative leader appears to have honed her message across these interviews - and stressed several times the serious qualities of her party.
Badenoch insisted she was not saying the Tories had been perfect "every single time", but said: "We are still the best option when it comes to who should run your council."
She dismissed some other parties' candidates as "all drama queens... unserious people who are just trying to make the news".
Reflecting on the number of defections from her party to Reform UK, the Tory leader said: "We are a happy, united party just getting on with the job."
But if the results go as badly as some are predicting for the Tories next week, many current Conservative councillors could have no jobs to get on with.
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